I'll admit, I was secretly hoping the object placement at the end of each "phase" was going to involve some dark ritual to summon forth the fallen angel Lucifer, with the mice as blood sacrifices to be made in His name as the final seal was broken. Thus would begin a new age of eternal darkness and ultimate suffering as Hell on earth reigned over all humankind. Yeah this is why I have no business making children's games. ;)
Popping up a window to the sponsor site when the user clicks play is kind of a scumbag thing to do. It reflects negatively on the integrity of both the sponsor and the game's developer. That kind of thing makes it hard for me to rate this game as highly as I would've otherwise. Oh well.
Let's see: energy (water) system to limit free gameplay, farmville-style pay-to-clear timers, homebase town that unlocks parts of the game through resource-gated construction, upgrade systems are far more complex than the actual (minimalistic) gameplay, progression that starts out laughably easy but with an increasing difficulty to force players into expensive upgrade systems, pseudo player-vs-player mechanics to catalyze character growth via competition, and a cash shop designed to make all of these annoying mechanics easier to deal with...for a price. Yup, it may be in beta, but no amount of fixes can change the fact that this is yet another by-the-numbers, predatory pay-to-win game. Sorry, just being honest about what I see here.
This was a fun, relaxing, and overall enjoyable game that made me smile. Then, the last level happened and every last ounce of goodwill this game built up with me came raining down in splinters of shattered hopes and broken dreams. This is the level that should've been called "are you mad?"
As amusing as the theme of this game is, there's some lag issues as well as balance issues. The hippo/hamster match was way harder than anything in the ultimate faceoff bracket and even a few matches in the hydra battleset.