The ads don't even work half the time, and when they do work I'm sitting here getting increasingly irritated. The last game was fine, but this ad BS and keeping the double money/ ad removal locked behind a paywall just makes the situation worse. Go back to the old model or expect to lose a lot of players who were eagerly awaiting this game.
Adding more stats than attack and health would help. Also, perhaps a perk system for each of the different classes would be interesting. Pointing and clicking on an enemy or selecting specific raiders or groups of raiders to attack different enemies would help. Also, this game needs more of a goal and more upgrades to the base. And perhaps add a wave of enemies to attack the base.
It'd be nice to have more of a need for the player. I find myself just doing the raids and then not touching the game until 24 hours have passed just to see how much gold and exp I've gotten. Perhaps being able to make certain raiders target certain monsters might help, or making raiders retreat when their health is low. I am indeed aware that this is an idle game, but in order for this game to nab more people to play it, it needs to have a level of gameplay so the player feels invested in playing it.
Its like cookie clicker, only being involved actually has impact. Also, a major difference between this and cookie clicker is that this actually is kinda fun.